Our values
Invent Together
Tracr is an inventive environment to build your professional future. Industry scale transformation requires collaborative invention in order to create state of the art digital platforms. We value co-creation as we build together for the future of the industry.
Teach What You Learn
Tracr is a fast paced learning environment. By teaching what you’ve learned and replicating your knowledge, proves your capabilities. You also free yourselves to develop additional valuable skills, and apply them.
Own Your Role
Having responsibility with the authority to decide how to achieve your goals allows you to exercise your creativity. Tracr values those who make proactive decisions on how best to achieve their goals and hold themselves accountable along the way.
Prioritise Vigilantly
Busy? It’s not a question we care to ask. The focus is on understanding the short and long term priorities and adapting them to a dynamic landscape. With this focus on achieving our vision we can work as a team to realise it.
Our teams

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"At Tracr, the job is much more than delivery. Enthusiasm and passion is needed to engage with industry partners to build innovative and collaborative solutions"
Neo Yiu, Blockchain Engineer

Analytics
A deep understanding of the data we receive through the Internet of Things ensure that our solutions meet the needs of our market. Through the use of Artificial Intelligence and Machine Learning, the Tracr Analytics team is able to prove the provenance and authenticity of a Diamond right along the value chain.
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"I enjoy the challenge of being part of such a unique venture, utilising new technology to solve legacy problems and meet industry and consumer needs."
Steven Gerson, Technical Product Manager

Commercial & Product
Our cross-functional product team covers a wide range of disciplines and work streams including commercial and product strategy, design, research and market analysis. All solutions start with fully appreciating the user requirements and industry value drivers in play. This allows us to to design and deliver digital products that build trust and improve efficiency.
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"What we're doing has not been done before which naturally lends itself to conceptual thinking, constant learning and, for me, new ways on how to view the world around us."
Aaq Aslam, Commercial Analyst